Cadillac Celestiq could cost more than $300,000

  • GM is not saying anything official yet, but the the wall street journal spoke to “people familiar with the matter” who said the next luxury electric vehicle will start at around $300,000 and have options that could push the price “way beyond” that threshold.
  • The Celestiq won’t be just any Caddy, or just any EV. Plans call for a smart glass roof that each person in the car can adjust for their quadrant, as well as the use of over 100 3D printed components.
  • GM is spending $81 million to revamp part of its global technical center so it can hand-build the Celestiq there. It will be the first production model to come out of the technical center, which has been operating since 1956.

    Cadillac’s first plug-in vehicle was the ELR, which wasn’t exactly a hit. The sleek luxury coupe that used a version of the Chevrolet Volt’s plug-in hybrid powertrain only sold around 3,000 units over its three-year lifespan. The ELR carried a starting MSRP of $75,995 when launched. Now Cadillac apparently isn’t afraid to put an even higher price tag on its next halo plug-in model, the all-electric Celestiq.

    According to the wall street journal, the Celestiq EV will cost around $300,000, with options that could push it “well beyond” that figure, the newspaper reported this week. To make an within-brand comparison, the 2023 Cadillac Escalade-V will start at around $150,000.

    Naturally, General Motors isn’t saying anything about pricing just yet, as the Celestiq isn’t expected to arrive until late 2023 and the vehicle won’t even be fully revealed until late July. The Log based its price expectations on conversations with unnamed “people familiar with the matter”.

    One of the reasons for a solid six-figure cost is the fact that GM plans to make the Celestiq a limited edition, with plans to build fewer than 500 examples.

    Another reason the Celestiq could be expensive is that it will be handcrafted at GM’s Global Technical Center in Warren, Michigan. When production begins, the Celestiq will be the first production vehicle to come out of the technology center since its inception in 1956. This center is not currently set up to build production vehicles, but GM announced this week that it will spend $81 million dollars to modernize the center with the equipment needed to set up a production line. Renovations to the technology center campus have already begun, GM said.

    “Each [Celestiq] will be hand-built by an incredible team of craftsmen at our historic Tech Center campus, and today’s investment announcement underscores our commitment to delivering a world-class Cadillac with nothing but the best in craftsmanship, design, engineering and technology,” GM Chairman Mark Reuss said in a statement.

    Cadillac

    cadillac celestiq teaser

    Cadillac

    The Celestiq will feature many technologies that seem expensive. GM said the electric vehicle’s roof would be made of “suspended particle smart glass” divided into quadrants so that each occupant could adjust the level of their portion of the roof’s transparency to the desired level. A pillar-to-pillar dashboard display and more than 100 3D printed components will also be used in the Celestiq. GM has already started using 3D printed components (also known as additive manufacturing), including shifter emblems and transmission parts in the Cadillac CT4-V and CT5-V. GM manufactures these parts at the Additive Industrialization Center, which opened on the Technology Center’s campus in 2020. The Celestiq EV will also come with the latest version of Ultra Cruise, an updated version of speed assist. hands-free driving on the GM highway. Super Cruise software.

    Despite all these moves, GM will use economical methods when it starts producing the Celestiq. The electric vehicle will use GM’s Ultium platform, which the automaker will also use in several all-electric models, including the GMC Hummer EV, Cadillac Lyriq and Chevy Silverado EV. Using the platform will allow GM to use parts from the Celestiq that it also uses in other Ultium models, including items such as battery cells and packs, motors and engine electronics. integrated power.

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